With over 15 years of experience in product development, brand building, e-commerce and Amazon sales, Rachel Gutierrez-Aguirre founded Bom Dia Brands to help coffee roasters successfully navigate the complexities of Amazon. Having owned the company for more than 10 years, Rachel brings a wealth of knowledge in the coffee industry as well as the ever-changing opportunities of selling on Amazon and direct to consumer through brand websites. Her passion for coffee and dedication to excellence drive the company's mission of turning small-batch roasters into successful brands online. With a hands-on approach to every partnership, Rachel’s goal is to empower coffee brands to grow sustainably while delivering exceptional customer experiences.

It’s been an incredible journey so far, and I’m proud to be a part of turning amazing coffee into brands that customers love — one roast at a time.